JFL had a vision for poverty stricken societies and they wanted a website that would carry on that vision to others. Design Nation listened to their needs and accessed what their online direction had to become. The following design process carried through on a number of compositions and lead to a website that would inevitably become the face of their online presence. The final product was both marketable and informative and provided a valuable tool for furthering their solution to one of the World's most daunting problems.